普宁是“中国纺织产业基地市、国家外贸转型升级基地(内衣)“,为当地第一支柱产业、揭阳首个千亿产业集群,是国内县域规模最大、配套最完备的针织服装产业带。2025年产业规模1431亿元,纺织服装企业超7000家,打通纺纱、织布、染整、辅料、打版、缝制、包装、商贸物流全链条;依托四大专业市场、“一主三副”产业园区,形成现货档口、OEM/ODM贴牌、直播电商、跨境外贸并行的模式,主打小单快反,外销多经汕头、深圳口岸报关,本地报关出口体量偏小,产业以中小工厂为主,性价比优势突出,正向品牌化、智能制造升级。
Puning is a "National Textile Industry Base City and National Foreign Trade Transformation and Upgrading Base (Underwear)", serving as the local primary pillar industry and Jieyang's first hundred-billion-yuan industrial cluster. It is the largest and most comprehensive knitwear industrial belt in China's county-level regions. In 2025, the industry scale reached 143.1 billion yuan, with over 7,000 textile and apparel enterprises, connecting the entire chain from spinning, weaving, dyeing and finishing, accessories, pattern making, sewing, packaging, to trade logistics. Relying on four professional markets and the "one main and three auxiliary" industrial parks, it has formed a parallel model of spot market stalls, OEM/ODM branding, live-streaming e-commerce, and cross-border foreign trade, focusing on small orders and quick response. Most exports are declared through Shantou and Shenzhen ports, while local customs declaration and export volume are relatively small. The industry is dominated by small and medium-sized factories, with outstanding cost-effectiveness advantages, and is undergoing branding and smart manufacturing upgrades.